Italy fines Meta over data use, account transparency

Business
By AFP | Jun 06, 2024
The AGCM said the fine was for "unfair commercial practices". [AFP]

Italy's competition authority on Wednesday fined global tech giant Meta 3.5 million euros ($3.8 million) for a lack of transparency in its use of data and management of Instagram and Facebook accounts.

The AGCM watchdog said the fine was for "unfair commercial practices".

"Meta failed... to immediately inform users registered to Instagram via the web of the use of their personal data for commercial purposes," it said in a statement.

It also said Meta "did not accurately manage" the suspension of users' Facebook and Instagram accounts.

"In particular, Meta did not indicate how it decided to suspend Facebook accounts, whether as a result of an automated or 'human' review," the watchdog said.

And Meta "did not provide Facebook and Instagram users with information on the possibility of contesting the suspension", including using an out-of-court dispute resolution body or a judge, it said.

In addition, it said, Meta set a short deadline of just 30 days for consumers to challenge the suspension.

The Italian watchdog said that since it had started investigating, Meta had changed its practices.

In a statement, Meta said it disagreed with the decision and "are assessing our options".

"Since August 2023, we have implemented several changes for Italian users that address the (authority's) concerns," it said.

This includes "increased transparency on how we use data to show advertising on Instagram and provided enhanced information and options on how users can appeal account suspensions", it said.

"We welcome the (authority's) acknowledgement of the effectiveness of our tools to help users regain access to their accounts."

Share this story
How US state-level pacts seek to unlock US-Kenya trade
US state-level partnerships could give Kenyan businesses more targeted routes into the American market while opening opportunities for agricultural trade, expertise and technology exchange.
Inflation jumps to 6.6pc as cost-of-living crisis deepens ahead of 2027 polls
Kenya’s inflation rose to 6.6 per cent in August 2026, driven by soaring transport and food prices that are deepening pressure on households ahead of the 2027 elections.
Fintech surpasses Sh20b in cross-border transfers as demand for faster digital payments surges
Upesi has surpassed Sh20 billion in cumulative cross-border transfers as rising demand for faster, secure digital payments reshapes how Kenyans send and receive money internationally.
Project managers face pressure to build business, leadership skills
Project managers are increasingly expected to combine technical expertise with business, leadership, finance and technology skills as employers focus more on strategic value.
Why regional growth should begin with one deliberate market choice
For Kenyan SMEs, successful regional expansion starts with deliberately choosing a market where demand, costs, competition, compliance and partnerships offer a realistic path to sustainable growth.
.
RECOMMENDED NEWS