×
App Icon
The Standard e-Paper
Truth Without Fear
★★★★ - on Play Store
Download Now

Data is king in fast-changing customer experience landscape

Customer service has come a long way, with data increasingly dictating how organisations relate with their existing and potential customers.

Get Full Access for Ksh299/Week.
Fact‑first reporting that puts you at the heart of the newsroom. Subscribe for full access.
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in
By AFP 12 hrs ago
Premier League
Sesko strikes late as Man U beat Fulham
Football
Gor Mahia thrash Sofapaka to move four points clear
Sports
Kabras maintain unbeaten run, MMUST keep survival hopes alive
By Ben Ahenda 1 day ago
Sports
Tusker Malt on verge of capturing 2026 Chairman's Cup